Digital Marketing Manager Job at The Luxury Pergola, Westfield, MA

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  • The Luxury Pergola
  • Westfield, MA

Job Description

Job description

About us

The Luxury Pergola is a small business in Westfield IN. We are a family business of Amazon and IU alumni bringing the first ever motorized aluminum pergolas direct to consumer. This product segment represents the largest growing product in the outdoor living segment of the United States commercial and residential market. Until now it has been too expensive for many but our new design allows it to be shipped straight to the customer to enjoy.

We are seeking a highly motivated and experienced Production Supervisor to join our team. The ideal candidate will be responsible for overseeing and managing our production planning and control activities ensuring that manufacturing processes run efficiently and effectively to meet production targets and customer demand. This role requires a strategic thinker with excellent problemsolving skills and a keen attention to detail.

Position Overview:

We are seeking a highly motivated and experienced Digital Marketing Manager to join our dynamic marketing team. The Digital Marketing Manager will be responsible for developing implementing and managing digital marketing campaigns that promote our company and its products/services. The role requires a deep understanding of current digital marketing trends tools and best practices across all digital channels.

Key Responsibilities:

Develop and implement digital marketing strategies to drive online traffic to the company website and generate leads/sales.

Manage and optimize digital channels such as SEO SEM email social media and display advertising campaigns.

Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).

Identify trends and insights and optimize spend and performance based on the insights.

Collaborate with internal teams to create landing pages and optimize user experience.

Utilize strong analytical ability to evaluate endtoend customer experience across multiple channels and customer touchpoints.

Stay uptodate with the latest trends and best practices in online marketing and measurement.

Requirements

Requirements:

Proven working experience in digital marketing particularly in managing PPC campaigns and SEO.

Demonstrable experience leading and managing SEO/SEM marketing database email social media and/or display advertising campaigns.

Highly creative with experience in identifying target audiences and devising digital campaigns that engage inform and motivate.

Solid knowledge of website analytics tools

Strong analytical skills and datadriven thinking.

Uptodate with the latest trends and best practices in online marketing and measurement.

Experience in setting up and optimizing Google Adwords campaigns is a plus.

Strong leadership skills and the ability to manage a team.

Benefits

Competitive salary and benefits package.

Opportunities for professional growth and development.

Dynamic and supportive work environment.

Clean Background Check Prior Manufacturing Managment Experience is required.

Job Tags

Full time, Work experience placement, Outdoor,

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